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Raising Funds with a Calendar

Posted at 06:23 PM on January 30, 2010

When you need to raise funds, a fundraising calendar can be the solution...and a lot of fun too.

Calendars have the benefit of being able to generate your group money at 3 different touch points. Obviously the sale of each individual calendar to the end user, but money can also be generated earlier in the piece through selling “sponsorships”of particular months to local businesses and via selling of birthday listings for local children and residents throughout the calendar. In many cases the two latter sales options can generate the revenue needed to print the catalogue.

The best fundraising calendars feature locals. Whether photography of local monuments, sights or characters, children’s artwork or even a nude calendar of your sporting team, the calendars that sell feature district icons.

Pricing

The cost for your fundraising calendar will vary based on the quality of calendar you are looking for, the features you want in a calendar and the number of copies ordered. Pricing for a basic calendar should sit at around $5 per calendar* and could potentially be sold for $10 a calendar. Higher quality calendars can be sold for more.

Timing

It’s never too early to start planning your fundraising calendar. Good calendars that earn excellent returns take time to plan, photograph, sell advertising in, print and have ready to sell. If you’re producing a 12 month calendar ideally they will be available to sell from October. For those wanting to generate funds earlier don’t forget you could create a 16 month calendar, ora 12 month financial year calendar.

*Based on a 500 print run.

Feel free to contact us on 0458133113 to discuss whether or not a fundraising calendar would suit you.

 

 

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